Nils Jansons Roces promo clip

Nils has successfully continued working with the company Roces, and has come up with new skate model named after him. The roots of this model go back to the late 1990s. To highlight it visually, we also used a VHS camera to create the feeling of the nineties, which are combined with the usual modern camera shots. This technique creates an authentic mood of the time. Roces comes from Italy and has deep roots in the history of rollerblading. Therefore, we chose sunny Sicily as the location for filming this clip, a place in Italy that is rich with history.

 

breeze_collage

Credits

Client: Roces
Agency: MataMata

 

Nils Jansons Roces M12 video

As soon as we found out that Nils Jansons will receive Roces M12 pro skate, we started working on video development. To show Nils experience and feelings on skates, we went outside Latvia. The company Roces is based in Italy and has played an important role in the culture of inline skating, so we chose Rome as a suitable location for filming his new video. 


nils_m12_screen_shots

Credits

Client: Roces
Agency: MataMata

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